The biggest celebration of the interior of Bahia is made by the people and for the people. The Festa D’Ajuda (Festival of Ajuda) is one of the most traditional and animated festivals of the city of Cachoeira. Always held in the first fortnight of November, the party starts at 5 in the morning with hundreds of people wearing costumes, playing music and parading through the streets. Predominantly attended by the local population of the Reconcavo Baiano, the Festa D’Ajuda has crossed centuries and generations as one of the most authentic expressions of the popular culture of Cachoeira. A real mix of joy, tradition and fantasy!
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